Danielle Cooley

Danielle Cooley

Danielle has over 18 years of experience in a multitude of research and design techniques applied to a wide variety of applications, including hardware, Windows, web, telephone, and mobile. Her work has benefited large and small, public and private companies in many industries ranging from pharmaceuticals to car rental to financial services.

Having run her own consulting practice for over 8 years, Danielle is a frequent speaker at local, national, and international conferences. She has a BE in Biomedical and Electrical Engineering from Vanderbilt University and a MS in Human Factors in Information Design from the Elkin B. McCallum Graduate School of Business at Bentley University.

Research... Still A Thing

Research… Still A Thing.

Danielle will be co-presenting with Tara Nesbitt and Martha Valenta. In the world of UX Unicorns, it’s easy to forget some of those Unicorns’ parts. One often-overlooked skillset: UX Research. When was the last time your organization ran a usability study? Did a card sort to inform a product’s information architecture? Did any ethnographic research to really understand your users and their environment? (By contrast, when was the last time you invented “Personas” by discussing probable end user characteristics around a conference table? Yeah.)

In this session, we’ll do our best to refresh everyone’s memory about what UX research is and why it’s important. (If you need it, we’ll also give you permission to go do some!)

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